Lesson 6: Weekly Task Brief — Distribution Plan + Campaign Asset
Week 7 Task: Media Literacy + Distribution for Your “Video for Purpose”
This week you will strengthen your video’s credibility and plan how to share it responsibly.
Deliverables (Submit all)
1) Distribution Plan (required)
Use the template from Lesson 4 and fill it completely.
2) Campaign Asset (choose ONE)
- Poster (PNG/JPG) OR
- 10–15 sec teaser video (MP4) OR
- Three social posts (text)
3) Media Literacy Reflection (short)
Answer these 3 questions (3–6 lines total):
- What is one misinformation trick you will avoid?
- How did you protect dignity/consent in your story?
- What is your main CTA and why is it realistic?
Submission checklist
- Distribution plan included
- Campaign asset attached/pasted
- Reflection included
Marking rubric (25 points)
- Distribution plan clarity (0–8)
- Campaign asset quality + clarity (0–8)
- Media literacy + ethics applied (0–6)
- CTA realism + community sensitivity (0–3)