Course Content
Week 1: Media Literacy Foundations + My Voice Story Seed
In Week 1, learners shift from passive media consumption to responsible creation. We introduce media literacy basics (bias, intent, credibility), the SAMS feedback framework (Story, Audience, Message, Style), and course safety guidelines (consent, privacy, respectful representation). Weekly outputs: My Media Map + 60–90s “My Voice” story seed + 1-page SAMS analysis of a media example.
0/7
Week 2: Story Circles, Pitching + Storyboarding
Learners discover meaningful stories through story circles, then shape their ideas into a clear pitch and message. They plan their project using a simple script/narration outline and a storyboard that guides production.
0/6
Week 3: Visual Storytelling + Photography + Photo Essay
Learners develop visual storytelling skills using mobile photography and ethical image-making. They produce a photo essay with captions and sequencing that clearly communicates a message and story arc.
0/6
Week 4: Audio Storytelling Voice, Interview + Sound
Learners practice audio storytelling—recording clean voice, using ambient sound, and (optionally) conducting short interviews with consent. They create a structured audio story and strengthen ethical storytelling habits.
0/6
Week 5: Mobile Video Production + Shooting for Story
Learners shoot better mobile video using shot types, stability, and simple sequencing. They film a short story sequence guided by a shot list and learn how B-roll supports meaning and emotion.
0/6
Week 6: Editing + Rough Cut Critique
Learners edit their work into a rough cut using a practical mobile workflow. They participate in structured peer critique using SAMS and create a revision plan to improve clarity, pacing, sound, and message.
0/6
Week 7: Media Literacy for Impact, Truth, Bias + Distribution
Learners deepen media literacy for impact—verification habits, misinformation awareness, and responsible representation. They create a simple distribution plan and a campaign asset (poster/teaser/posts) to support their story.
0/6
Week 8: Final Cut + Online Exhibition Showcase
Learners complete their final cut, write an artist statement, and prepare an exhibition-ready entry with credits and permissions. The course ends with an online showcase and reflection on growth as a Digital Change Maker.
0/6
Digital Change Makers: Mobile Storytelling & Media Literacy (8 Weeks)

Lesson 6: Weekly Task Brief — Distribution Plan + Campaign Asset

 Week 7 Task: Media Literacy + Distribution for Your “Video for Purpose”

This week you will strengthen your video’s credibility and plan how to share it responsibly.

Deliverables (Submit all)

1) Distribution Plan (required)

Use the template from Lesson 4 and fill it completely.

2) Campaign Asset (choose ONE)

  • Poster (PNG/JPG) OR
  • 10–15 sec teaser video (MP4) OR
  • Three social posts (text)

3) Media Literacy Reflection (short)

Answer these 3 questions (3–6 lines total):

  1. What is one misinformation trick you will avoid?
  2. How did you protect dignity/consent in your story?
  3. What is your main CTA and why is it realistic?

 

Submission checklist

  • Distribution plan included
  • Campaign asset attached/pasted
  • Reflection included

 

Marking rubric (25 points)

  1. Distribution plan clarity (0–8)
  2. Campaign asset quality + clarity (0–8)
  3. Media literacy + ethics applied (0–6)
  4. CTA realism + community sensitivity (0–3)